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Postern

My Role

Art Director

My Responsibilities

Creative Direction, Management, Leadership

Active Dates

2023-2025

Live Site

posternagency.com⤴

The Purpose

Postern is growing rapidly, and I joined the leadership team to apply my skills in accelerating Changes and expanding services.

Working alongside the leadership team, I contributed to crafting the company's strategic plan and took an active role in ensuring we successfully achieved our established OKRs and KPIs. My extensive experience from previous roles enabled me to guide the team through rapid growth.

I led a team of highly skilled and innovative copywriters, designers, web specialists, and marketing specialist who are dedicated to delivering exceptional results for our clients. As a full-service agency, Postern prioritizes engaging in thorough consultations and collaborative efforts with clients. This approach helps Postern build strong, long-lasting partnerships that are beneficial for both parties.

branding

I have developed a proven process for truly understanding the core brand and target audience and translating that into compelling content and visual narratives as a complete brand package. The impact of these branding services is profound, as they not only enhance the client's market presence but also drive consumer engagement and trust, ultimately contributing to the client's long-term success and growth.

 

Branding - Adjectives
Branding - From the Heart Stylescapes
Branding - From the Heart Voice
Branding - From the Heart Identity
Branding - GHES STylescapes
Branding - SMC Stylescapes
Branding - Transit Stylescapes

Web Design 

I combine well-crafted content, modern design, and technical features to build websites that are easy to use, attractive, and responsive. I collaborate with developers and clients to enhance usability and improve the user experience.

 

Web - PF
Web - CI Homepages
Web - DBT Homepages

Print Design 

As an art director, I led a diverse range of print design projects that highlight my team's expertise in crafting compelling and effective printed materials. From brochures and posters to magazines and packaging, I ensured each piece delivered a strategic use of copy, typography, imagery, color, and layout. In a world where digital media prevails, I empower creatives to emphasize the enduring power of print design to forge meaningful, tactile connections with audiences.

 

Print - ALCO
Print - VF Stylescapes
Print - VF
Print - FH 2
Print - FH 1
Print - PF Menus
Print - AA5
Print - AA52

THIS IS ONLY A GLIMPSE

ADDITIONAL PROJECT RESOURCES AVAILABLE

This is just a small sample of work I have completed at Postern.
Full project source files and additional resources may be shared privately.